As I recall from my run through this module as a youth my old chum Byron the Chaotic was at the helm--he was the go-to module guy in our group. Though, without a significant town component to the adventure--more on this later--the chaos factor barely cracked the Richter Scale. Also of note: my halfling fell through the floor and died early-on in the affair. Then, my replacement character, a feeble MU born with only 1 hit point, bought the farm on the Sea Ghost in what would end up being a TPK; a fairly typical outcome of this module I'm told.
But on reading U1 now, 82 years later, the module exudes a sense of unfulfilled potential. Whatever points this thing earns for Goth and Gloom and all that Britishy stuff it loses because of one crucial, glaring, egregious oversight that will forever keep Saltmarsh off the list of super-awesome mega-raddest modules of all time: despite all the action that's supposed to go down in the town of Saltmarsh, the authors didn't bother actually creating the town.
The module pretty much demands that you interact with numerous townspeople including members of the town council, the local guardsmen, and some idiotic poacher, meanwhile insisting that the townsfolk stonewall the party for a few days before they set out for the haunted house. Indeed, the text of the module indicates that the PCs should be dealing intimately with parties in the village not just at the outset of the adventure but repeatedly throughout this and future adventures. For all that interaction between town and dungeon locale you'd think they would have accommodated the DM by actually providing a friggin' village! However, by not including so much as a map indicating where the town is in relation to the haunted house, the DM is discouraged from engaging the town at all.
Compare this to T1 where the moathouse and the nearby village need not have any interaction whatsoever; if you cut the module in half and handed the moathouse portion to one DM and the Hommlet portion to another DM, neither would know that he was missing any material. And yet no one has ever once taken a run at the moathouse without first dallying at the Inn of the Welcome Wench.
Now, a lot of optimists will tell you that the town of Saltmarsh is "well fleshed out" or "given glorious life" or other glowing terms of admiration. They, obviously, are more imaginative than I, cuz in my opinion just saying that there's a "web of intrigue" in town doesn't make it so. There's no map, no NPC descriptions of any merit, no names of establishments to visit... sigh. Which is really too bad because even some very basic info on the village would have given the DM's creativity some traction to get started. Instead the authors hand you a clean slate and tell you to get to work. Don't get me wrong, I do fine with clean slates; but I like modules for the opportunity to see other people's ideas on adventure, not to do homework.
Furthermore, given that at least 4 pages of the module were occupied by meaningless fluff that was clearly intended to do nothing but fill space--2 full-page illustrations--unheard of in TSR modules at the time!--as well as the moronically pointless visual aids on page 31 and the entirely blank page on the back of the worthless visual aids, not to mention the out-sized plan and section drawings that fail to occupy the entirety of the tri-fold jacket maps--there was easily enough room in the book for the authors to squeeze in at least a rough depiction of a town had they been inclined to provide such. They could easily have tightened up the dungeon maps leaving enough space on the jacket for a 1 page map of town. And they could've ditched a few of the space wasting illustration in the book, instead providing a keyed list of significant locations, and maybe a table providing summary info on a few prominent NPCs: names, titles, maybe some useful stats, and a tidbit of info. Something like "George Weasly, Human, MU2, shopkeeper at Zonko's Joke Shoppe, twin brother of the Ostler at the Three Broomsticks" could easily have fit into the space vapidly occupied by the aforementioned fluff.
Instead, the DM is asked to prepare the town "quite thoroughly" and to "be guided by any small south-coast English fishing town of the 14th Century and with a population about 2,000." A few factors our friendly modulists failed to realise:
- In 14th c. England only 8 towns in the entire Realm had a population of more than 3,000, and that's including London. A village of ~2,000 people would have cracked the list of top 20 largest metro areas in the land; this is not a small town. By way of comparison, the 19th and 20th largest metro areas in England today are Stoke and Wolverhampton. Which is to say, a town of 2k in 14th century England might very well have supported the Medieval equivalent of a mid-table Premier League soccer team--excuse me--football club. By the standard of the time, a town of the recommended size would have been a regional cosmopolitan center, not a sleepy backwater.
- Making this guideline even more ridiculous: we are informed that Saltmarsh is a significantly smaller town than the neighboring towns of Burle and Seaton. Needless to say, there were no urban clusters of this nature along the shores of southern England in the 14th century on which to model your sleepy Saltmarsh.*
- Far more important than either of the previous two points: at the time U1 hit the market the average population of municipal areas in D&D modules was about 300 (see: the Keep [B2, 1980], Hommlet [T1, 1979], and Restenford [L1, 1981]; the soon-to-be-published towns of Garrotten [L2, 1982] and Orlanes [N1, 1982] were also in this neighborhood). Could you reasonably expect amateur DMs who just paid money for an adventure so that they wouldn't have to prepare one on their own to now go ahead and "quite thoroughly" design a friggin' town that is 6 times larger than any town the professionals had yet produced? With all due respect to Messieurs Turnbull and Browne: if you didn't think creating the town was worth the effort then why should we?
"Your party is walking along a road when off in the distance you see a run-down house on a cliff overlooking the sea."* According to the Wikicensus of 1377 Plymouth (pop. 1700) and Exeter (pop. 1560) were the two largest towns on the southern coast of England though, admittedly, the Black Death of 1348-49 probably brought these numbers down a fair bit from the first half of the century.